Vidwan-ID : 117906



  • Prof Nakkeeran Senthil Kumar

  • Professor
  • Anna University
Publications 2009 - 2023

Publications

  • 40
    Journal Articles
  • 1
    Book Chapter
  • 2
    Book
  • 1
    Other
  • 2

Citations / H-Index

93 Citations
4 h-index
107 Citations

Google Scholar

Co-author Network


Expertise

Marketing and Operations Management

Service Quality, TQM, Branding, Advertising, Supply Chain Management

Personal Information

Prof Nakkeeran Senthil Kumar

Male
Department of Management Studies, Department of Management Studies, Anna University, Chennai
Chennai, Tamil Nadu, India - 600025


Experience

  • Professor

    Department of Management Studies

    Anna University

  • Associate Professor

    Department of Management Studies

    Anna University

  • Assistant Professor

    Department of Management Studies

    Anna University

  • Lecturer

    Department of Management Studies

    Anna University


Qualification

  • PhD

    Bharathidasan University

  • M.B.A

    Alagappa Institute of Management

  • B.E

    Alagappa Chettiar College of Engineering and Technology


Doctoral Theses Guided

2022

Influence Of Technology And Non Technology Factors On Medical Tourism For Chennai As Destination

Jayakumar D, Anna University

2021

THE DETERMINANT FACTORS INFLUENCING CONSUMER FOODWASTE BEHAVIOUR

MARGARET S, Anna University

2020

A Study on user behavior towards the usage of smart phone applications

Deepika R, Anna University

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2022

Influence Of Technology And Non Technology Factors On Medical Tourism For Chennai As Destination

Jayakumar D, Anna University

2021

THE DETERMINANT FACTORS INFLUENCING CONSUMER FOODWASTE BEHAVIOUR

MARGARET S, Anna University

2020

A Study on user behavior towards the usage of smart phone applications

Deepika R, Anna University

2018

A STUDY ON MEASURING FARMERS’ SATISFACTION AND LOYALTY TOWARD INDIAN FERTILIZER BRANDS

Pradeep Kumar Mohanty, Anna University, Chennai

2018

INVESTIGATING THE RELATIONSHIP BETWEEN TEAM WORK QUALITY AND CREATIVITY- A STUDY WITH SPECIFIC REFERENCE TO THE INDIAN INFORMATION TECHNOLOGY SECTOR

Rajalakshmi S, Anna University, Chennai

2017

Empirical investigation of the hard and soft criteria of Total Quality Service in ISO 9001 certified SMEs in TamilNadu

P.M.ASWINI, Anna University, Chennai

2017

Impact Of Advertisement & Experience On Brand Development Stages Of CBBE – A Study Among Mobile Phone Users

Gemini V Joy, Anna University, Chennai

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Membership In Professional Bodies

2016

INTERNATIONAL ASSOCIATION OF ENGINEERING & TECHNOLOGY FOR SKILL DEVELOPMENT

Scientific Council Member

2003

Operational Research Society of India

Senior

2016

INTERNATIONAL ASSOCIATION OF ENGINEERING & TECHNOLOGY FOR SKILL DEVELOPMENT

Scientific Council Member

2003

Operational Research Society of India

Senior

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Patents



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